A GLOBAL ARTS COMMUNITY

This is your time to create to play to connect

The sweet spot of midlife is your creative renaissance, gentlewomen.

A space for creative exploration of multiple art forms in a community who gets you — a place for women in the sweet spot of midlife to play, learn, make and connect.

SWEET PLOT TWIST

You are not over any hill. This is your renaissance.

Right now, you may feel like your body is an alien, you can’t hold a thought to save your life, you’re tired, and you want more than a paint-and-sip hang.

You’re also smart, experienced, full of verve and a little sass, and have a hell of a lot to offer the world.

Stop putting your interests to the bottom of the to do list.

Take the time for your creative breath, your expansion: the novel in you, the actress, comedy writer, singer, artiste in you; make space for the you that wants to laugh and have some fun with other cool women.

The Sweet Spot is here to help you follow your heart, follow your curiosity.

THREE WAYS IN

Multiple paths to your creativity and your people

Sampler Workshops

Dip a toe into comedy, storytelling, visual art, filmmaking, writing, acting or dance. Virtual and roaming live. A low-stakes taste of an art form you’re curious about, or one you just think would be a blast.

Creative Pilot Coaching

Got an idea you want to grow? Get a sounding board, a roadmap, accountability check-ins, and introductions to artists in your art form.

Co-work Sessions and Collaborative Projects

Bring your own project, or make something with other women around the world. Solo or together, small or large.

It all starts with one sign-up. Join the list and we’ll tell you what’s opening next.

IN THEIR WORDS

Women who have found their creative sweet spot in our programming

I enjoyed being together with other bright, intelligent women who are looking to play and be creative.

I highly recommend Erica as a coach to help unlock your creativity, or simply gain a fresh perspective on being creative!

The reframing for this time in our lives as the ‘Sweet Spot’ has been refreshing and encouraging. Meeting other women in the same ‘Sweet Spot’ – to listen, learn, laugh and create in a delightful space together was just wonderful – truly a ‘sweet spot’.

I was buzzing with ideas and energy afterwards.

HOW IT WORKS

Kickstart your creative renaissance in three easy steps

Join the list.

One sign-up puts you on the inside for workshops, coaching, co-work and community news.

Pick your play.

When something sparks your curiosity, whether it’s a comedy taster or a coaching session, jump in. No pressure to do it all.

Create and connect.

Make the art that’s poking at you, alongside smart, funny, creative women in the sweet spot of midlife.

Creative Maven Erica May

YOUR CREATIVE MAVEN

Hi, I'm Erica.

A middle-aged creative connector and dreamer.

Over the last four decades, I have worked as an actor, producer, facilitator and arts administrator and my favourite jam is working with others to discover and expand their creativity.

As I entered mid-life and tried to figure out my new ‘spot’ in the world, I leaned into my creativity; I started to revel in what I was discovering in this powerful time of life and I became aware of my incredible network of women artists around the world who were in a similar spot. Then I wanted to share it.

Welcome to the Sweet Spot. Where fantastic, wise, talented women like you can explore things they are curious about, make the art that’s poking at them and connect to other cool, intelligent, talented women.

Ready to join a movement with marvelous creative women in the sweet spot of midlife?

You might want to play or try something. You might want to ring out a message to the world in that sassy, diplomatic, wise way that only middle-aged women have. You might want to connect with cool, middle-aged women around the world.

No matter where you’re coming from, there’s a place in the Sweet Spot waiting for you.